#IamThatWoman:-Campaign on ‘women for women’

0
357
wcd_ministry_launches_iamthatwoman_campaign
wcd_ministry_launches_iamthatwoman_campaign

In an attempt to end Gender bias in women against women, the Ministry of Women and Child Development is undertaking an online campaign The Union Ministry of Women and Child Development (WCD) has launched online campaign #IamThatWoman in an attempt to end Gender bias in women against women. It was launched by WCD Minister Meneka Gandhi.

In an attempt to end Gender bias in women against women, the Ministry of Women and Child Development is undertaking an online campaign #IamThatWoman.

Through the campaign, the Ministry seeks to highlight the various aspects of women standing ‘by’ and ‘for’ women. Ministry of WCD has urged people to shun stereotypes associated with women harming other women. Twitter and Facebook users have been encouraged to tag and share stories of women helping women with a photograph and post online with the hashtag #IamThatWoman.

Minister for Women and Child Development, Smt. Maneka Sanjay Gandhi said, “When a woman has the support of her womanhood, she can be unstoppable. Through this campaign, we aim to shed light on the enormous contributions made by women for women. A mother-in-law can be her daughter-in-law’s best companion. It is the time we did away with the ‘in-law’ in ‘daughter-in-law’. A woman manager can easily empathise with her female juniors and help her climb the ladder of success. Likewise, a landlady’s affection towards a female tenant makes a world of difference in making the young girl feel at home, away from home. Join the ‘#IamThatWoman’ campaign and spread the message that a woman can move mountains for another woman.”

#IamThatWoman
#IamThatWoman

Significance of this campaign

Through the campaign, Ministry seeks to highlight various aspects of women standing ‘by’ and ‘for’ women. It also aims to shed light on the enormous contributions made by women for women. Under this campaign, Twitter and Facebook users have been encouraged to tag and share stories of women helping women with photograph and post online with the hashtag #IamThatWoman. Ministry of WCD also has urged people to shun stereotypes associated with women harming other women.

LEAVE A REPLY

Please enter your comment!
Please enter your name here